The Social Concept

The Social Customer: More Roots, and a Promise

Posted at 08:00AM in book, branding, business social, changes, demand generation, marketing, scrm, small business, social crm, social demand generation, social media • Permalink • No Comments

January 10, 2012

Ed. note: This is the second in a series of excerpts from The Social Customer, the new guide to modern marketing by Adam Metz. For the first entry, go here. While using social media and becoming a social customer is hardly an act of rebellion, at some point it was. My Yelp.com… More»

Categories

airlines, alcohol, analytics, apparel, apple, are you kidding, beer, book, branding, broadband, business social, byline, changes, charity, cloud computing, cmo, code, coffee, coffee table, conference, content, content marketing, coo, cpg, crm, demand generation, desks, dreamforce, email marketing, environment, erp, facebook, food & beverage, ftc, government, green, grocery, hospitality, hotel, inactives, intermediate, iphone, jobs, legal, lifestyle, local, marketing, marketing automation, meditation, mobile, muppets, music, new hires, non-profit, non-profits, obituary, off-line, party, pipes, prediction, privacy, real estate, regulated brands, rock, sales 2.0, saving time, scrm, security, small business, sms, smt, social crm, social demand generation, social graph, social media, systems theory, the '80s, transition, travel, twitter, ui, webinar

The Social Customer: More Roots, and a Promise

Recent Articles

C2C? What Social Software Solution Extole Is Doing Right November 20, 2012

Privacy Policy November 19, 2012

Metzbox Functionality October 15, 2012

Automating Your Webinar Sign-Up & How To Get People To SKIP Your Webinars And Still Love You September 25, 2012

If You’re Not Queueing, Then What The Heck Are You Doing? September 24, 2012

Archives

Categories

Drive your sales, marketing and leadership. Join our no-cost weekly small business webinars with best-selling business authors.

The Social Concept

The Social Customer: More Roots, and a Promise

Search the Blog Archives

Recent Articles

C2C? What Social Software Solution Extole Is Doing Right November 20, 2012

Privacy Policy November 19, 2012

Metzbox Functionality October 15, 2012

Automating Your Webinar Sign-Up & How To Get People To SKIP Your Webinars And Still Love You September 25, 2012

If You’re Not Queueing, Then What The Heck Are You Doing? September 24, 2012

Archives

Categories

Blogroll

Social Media Links

Drive your sales, marketing and leadership. Join our no-cost weekly small business webinars with best-selling business authors.